Author: Oriol Zertuche

Oriol Zertuche is the CEO of CODESM and Cody AI. As an engineering student from the University of Texas-Pan American, Oriol leveraged his expertise in technology and web development to establish renowned marketing firm CODESM. He later developed Cody AI, a smart AI assistant trained to support businesses and their team members. Oriol believes in delivering practical business solutions through innovative technology.

How Can I use AI in my Business

Posted on June 21, 2023 by - Artificial Intelligence

These days, small businesses need to keep up with new technologies to grow and succeed. Artificial Intelligence (AI) is a great tool that can help small businesses do more work in less time and improve how they operate. This blog post will discuss how AI can be used to help small businesses in different areas of their work.

Streamlining HR and Hiring Processes

A small tech firm using an AI Hiring Bot and Human Resources (HR) AI

For small businesses, hiring the right candidates and managing HR tasks can be time-consuming and sometimes overwhelming. A small tech firm can benefit from using an AI Hiring Bot to interact with potential candidates, match them with open positions based on their experience, and even pre-qualify them to expedite the hiring process. Meanwhile, a Human Resources (HR) AI can streamline internal communications, reduce workloads for HR teams, and enable employees to instantly access answers to common questions.

Transforming Marketing and Sales Efforts

A local design studio leveraging a Marketing AI Assistant and Sales Team AI Assistant Bot

Marketing and sales are pivotal for small businesses to capture new clients and grow their customer base. A local design studio can use a Marketing AI Assistant to develop marketing strategies and gain valuable insights, while a Sales Team AI Assistant Bot can help create personalized content targeted to potential clients. By harnessing the power of AI, the design studio can improve customer acquisition and engagement, ultimately increasing revenue.

Enhancing Customer Support and IT Processes

An e-commerce store optimizing customer service with a Customer Support AI Chatbot and IT Support Chatbot

Managing customer inquiries and providing top-notch support are crucial for small businesses aiming to retain and delight their customers. An e-commerce store, for example, can utilize a Customer Support AI Chatbot integrated with their knowledge base to help customers find answers quickly, resolve issues, and provide a more satisfactory shopping experience.

At the same time, an IT Support Chatbot can assist the e-commerce store’s internal IT team in answering technical questions, troubleshooting problems, and guiding users through challenges, increasing overall efficiency.

Boosting Creativity and Innovation

A content marketing agency incorporating a Creative AI Assistant

Staying innovative and generating fresh ideas are essential elements for small businesses in today’s fast-paced world. A content marketing agency can incorporate a Creative AI Assistant to support its team in generating unique concepts, drafting compelling messages, and providing creative suggestions to meet varying client needs.

Empowering Workforce Development

A small consultancy firm introducing a Training Bot

Developing a skilled and knowledgeable workforce is integral to small business success. A small consultancy firm can implement a Training Bot to enhance employee engagement and learning, providing step-by-step guidance using information pulled from their knowledge base and offering essential instruction. This approach not only optimizes employee training but also fosters a culture of continuous learning.

Conclusion

Embracing custom AI tools such as chatbot templates can substantially boost the efficiency and growth of small businesses. By focusing on specific use cases like HR, marketing, sales, customer support, creativity, and workforce development, small businesses can capitalize on the full potential of AI technology. These real-life examples demonstrate the transformative impact AI can have when business owners embrace innovative and tailored solutions.

Enhancing User Experience: AI-Fueled Knowledge to Improve Customer Support

Posted on June 19, 2023 by - Uncategorized

Customer experience vector concept

In the ongoing quest to deliver an outstanding user experience, improving customer support is an important step. Organisations now have a powerful ally to help them do that: Artificial Intelligence (AI). And while interacting with an AI-powered chatbot can be entertaining, when that chatbot is trained on the company’s own data it can revolutionize customer support and become a powerful business tool. To learn how, keep reading.

The use of AI-powered knowledge repositories is proving to be a game-changer across industries, delivering a far more efficient and even personalized experience. Vast amounts of information can be made readily available to customers, taking the pressure off company resources and reducing costs while delivering a customer experience that’s second to none.

The value of better customer support

Any improvement to customer support processes is an investment that’s sure to pay off, if you consider just how important it is to the customer experience. To do so at a lower cost is truly a boon. Bear in mind that nearly three out of five customers believe that good customer service (PDF) is needed for them to feel a commitment toward a brand, and 89% of customers report (PDF) that they are more likely to make another purchase after a positive customer support experience, according to Salesforce.

Maintaining a knowledge base

Consolidating and organizing relevant information the old manual way has always been a headache for businesses. A knowledge base needs to be regularly updated, free of error, and easy for customer support agents to navigate. Introducing AI brings a range of key benefits, not least of which is the ability to automate processes like gathering and updating information. This can ensure that a company’s knowledge base is always up-to-date and accurate, from product information and pricing to company policy.

An easier way to find answers

An AI-powered knowledge repository leverages natural language processing (NLP) algorithms to enhance search functionality and make it quick and easy for customers to get answers to their questions. While traditional search systems can be tricky and time-consuming to use and often lead to irrelevant search results, NLP gives an AI system the ability to “understand” customer queries – factoring contextual information and the nuances of human language – to deliver the relevant information as a response to a simple question. Trawling through vast troves of information is no longer necessary, reducing the need for manual intervention. It can answer those questions, suggest solutions, or point customers in the direction of other resources that may be able to assist them.

Personalized recommendations

An AI-powered customer support tool trained on a company’s own data can play a more proactive role in helping to improve the customer experience than a traditional customer support service. The reason? The ability to make effective use of customer data to offer a higher degree of personalization than was ever possible before. Looking at purchase history and tracking customer interactions can help to inform responses and make recommendations unique to an individual customer. Proactive customer service can also create marketing opportunities (since you have purchased product X you may want to consider this add-on – for example). Such personalized customer experiences have been shown to improve online conversion rates by 8%.

Assistance in real-time

Offering 24/7 support has always been a huge cost burden for businesses and beyond the reach of many smaller companies. In-house customer support agents working graveyard shifts and the overhead costs of a call centre are especially pricey while outsourcing it often results in a loss of quality control and a poor user experience that can damage a brand’s reputation.

By using an AI-powered knowledge base, however, even a small SME can deliver high-quality assistance to customers in real time without that enormous cost burden. Customer satisfaction improves with the ability to get information and support around the clock – no time spent waiting on hold or being passed from one department to another.

An important tool for a modern business

Streamlining customer support with an AI-powered knowledge repository can significantly enhance the user experience with improved search, personalized recommendations and data analytics (with the ability to shed light on common issues and identify areas where customers are frequently confused), as well as round-the-clock availability and near-instant responses. If it’s time for your business to jack up its customer support interactions, it’s time to consider leveraging a tool like Cody AI. Come and learn more about it.

Embrace Summer Growth: Adopt AI-Driven Knowledge Management for Your Business

Posted on June 13, 2023 by - Business Growth

ai driven knowledge management tools

The summer season brings both opportunities and challenges for businesses across many industries. As the temperature rises, so does the need to optimize operations and enhance customer satisfaction. This year, with AI tools for business rapidly evolving, a great way to achieve it is by adopting an AI-driven knowledge management tool. Keep reading to learn why.

What is a knowledge management tool?

Leveraging AI with advanced natural language processing (NLP) and machine learning algorithms to efficiently capture, organize, and share knowledge gives businesses an edge, helping them meet increased demand through the power of automation while enhancing the flow of information for the benefit of employees and customers alike. It’s a recipe for success in any season, even in an arid economic climate. Why?

Well, consider what can be achieved with…

Streamlined customer support

For many organizations, the summer brings an influx of customer queries and support requests. Historically, businesses would be compelled to hire temporary staff or outsource to meet demand, which brings a host of complications.

With an AI-driven knowledge management tool, however, a business can automate its customer support processes. These tools use NLP to analyze customer queries and provide helpful answers by sourcing information from the knowledge base in real-time. These tools can understand the context of a customer’s query, making responses more accurate and relevant. This not only reduces the workload for customer support teams but also improves response times and boosts customer satisfaction.

Enhanced productivity and collaboration

Naturally, the summer is a popular time for employees to take vacations, which can mean extra pressure falls on others, and staff members standing in for others might not always be clued up on every facet of someone else’s role. AI-driven knowledge management tools can bridge this gap by providing easy access to critical information and helping employees to find answers to their questions independently.

Such tools can also be used to facilitate collaboration between team members through a centralized knowledge base that enables real-time collaboration on projects, even remotely. This can lead to a big productivity boost and help the business to run smoothly, even when short-staffed.

Personalized marketing campaigns

For many brands, summer brings a wealth of marketing opportunities in terms of seasonal trends and events. By using an AI-powered knowledge management tool to analyze customer data, browsing behavior and past purchases, organizations can create personalized marketing campaigns.

Understanding individual preferences and tailoring messages accordingly makes for more relevant and effective marketing, and those that invest in personalized marketing efforts tend to enjoy a significant return on investment. In fact, research shows that companies which excel at personalized marketing see revenue increases of 6 to 10%.

Efficient inventory management

Fluctuations in demand through the summer period can make inventory management especially challenging. An AI-driven knowledge management tool can help to predict these fluctuations through the analysis of historical data, market trends and external factors. The ability to accurately forecast demand can help a business optimize inventory levels, preventing both stockouts and overstocking, thereby reducing costs and helping to maximize revenue.

Improved decision-making

The insights afforded by an AI-powered knowledge management tool often prove to be invaluable. The ability to rapidly analyze large volumes of data enables these tools to identify patterns, trends and anomalies that might escape the human eye. This sheds light on the road ahead for decision-makers, helping them make informed decisions about product development, pricing strategies, marketing initiatives and resource allocation. During a competitive season, this kind of support can prove instrumental in securing a competitive edge.

Automation for routine tasks

With an increase in business activity, there is generally an increase in the need for time-consuming and monotonous tasks like data entry, report generation or admin, which can be tricky to keep up with when the pressure is on. An AI-powered knowledge management tool can take the pressure off by automating such tasks, allowing staff to focus their attention on more important matters.

A tool for any season

The ability of a business to make effective use of its data is what the Fourth Industrial Revolution is all about, and adopting an AI-powered knowledge management tool is a surefire way to improve information management. A tool like Cody AI allows businesses of all sizes to capitalize on the benefits of automation and unlock the true value of their data. With it, a business can not only meet the challenges and opportunities of a summer season but can also go a long way towards becoming future-proof and securing a lasting competitive edge. Come and learn more about what Cody AI can do, and start your free trial today.

Customer Success Story: Century 21

Posted on June 12, 2023 by - Customer Success Story

Streamlining Real Estate Processes with the Power of AI

At Century 21, a leading real estate brokerage, keeping up with complex and ever-changing regulations is crucial to success. However, deciphering intricate legal documents can be a daunting task even for experienced professionals. That’s where Cody, an AI-powered tool, came to the rescue.

“I found myself in a meeting with my brokerage about a month ago, our Broker of Record deciphering a newly proposed, convoluted real estate bill, riddled with indecipherable legalese.” – Ron O’Neil, broker @ Century 21 

Faced with a challenging situation, one of Century 21’s agents, who also works as a trainer for AI, decided to turn to Cody for assistance.

“In a span of half an hour, I meticulously fed the bill and associated data sets into Cody.”

The agent was initially hesitant about the outcome, but the results exceeded all expectations.

“I introduced her to the software’s interpretation, leaving her utterly astounded at Cody’s adept capabilities.”

Not only did Cody help the Broker of Record understand the complex bill, but it also opened up a world of possibilities for the entire brokerage.

“Afterwards, I illustrated its vast applications and potential for seamless business integration, marking a transformative moment for our brokerage.”

Thanks to Cody, Century 21 now has a powerful tool at its disposal to tackle even the most intricate legal documents. This AI-driven solution has streamlined their processes, improved efficiency, and empowered their team to focus on what they do best – providing exceptional real estate services to their clients.

Spirit House, Home to the Nation’s Top-Ranked Chef, is Cooking Up Success with Cody AI

Posted on June 12, 2023 by - Customer Success Story

Spirit House, a nationally renowned restaurant and cooking school, has found the perfect recipe for success by incorporating Cody, the AI-powered business assistant, into their daily operations. With a unique setup that offers both a dining experience and a learning opportunity, Spirit House hosts nine classes per week, allowing customers to learn how to create delicious dishes like award-winning head chef, Tom Hitchcock

Recently named Australia’s best chef, Tom Hitchcock is a master in the culinary world, and now, with the help of Cody, students and customers alike can learn from the best. Spirit House has been using Cody to provide their customers free recipes and cooking tips, and the results have been incredible.

“Cody has about 30 recipes in the knowledge base, and people are loving it.” – Acland Brierty, Owner of Spirit House

By incorporating Cody into their daily operations, Spirit House provides their customers with free recipes and cooking tips, yielding incredible results and positive feedback.

“A guy wanted a recipe for a green curry and then asked if it was lactose-free, and obviously Cody knew that it was but that info was not in our knowledge base.”

By using Cody to learn from the best, Spirit House has enhanced its customers’ experience and showcased the potential of AI-powered assistants in the culinary world. The future looks bright and flavorful for Spirit House and Cody as they continue to cook up success together.

“I really like where Cody is heading and am happy to support it. We have some great stories about customer interactions with Cody.” – Acland Brierty, Owner of Spirit House

Customer Success Story: An MIT technologist, The Wright Gardner, and Cody AI

Posted on June 12, 2023 by - Customer Success Story

Embracing Innovation and Streamlining Business Operations with Cody AI

Business efficiency fanatic and MIT grad Nick Haschka co-owns The Wright Gardner, a San Francisco-based indoor office plant design and maintenance service provider that caters to some of the biggest tech companies and VC firms in the Bay Area.  Although not a tech company themselves, they understand the importance of staying up-to-date with the latest trends to better serve their clients.

The Challenge: Creating Engaging Content and Streamlining Communication

As a business that relies heavily on written content for marketing and customer engagement, The Wright Gardner faced the challenge of producing high-quality blog posts, social media updates, customer reply emails, and other written materials. They needed a solution that would not only improve their team’s productivity but also adapt to their unique communication style and business operations.

The Solution: Cody AI as a Sales and Marketing Assistant

“The team has been invigorated with the boost of productivity the tool has provided, as well as the excitement created by participating in what feels like a new work revolution. Our Cody AI knows a ton about our business, our operations, and our communication style because we’ve trained it using a bunch of our internal knowledge documents, guides, and more and we are adapting it to be useful across more and more internal functions.” – Nick Haschka, Co-Owner of The Wright Gardner