Tag: AI

Meta AI’s Latest Launch: All You Need to Know

Posted on October 1, 2023 by Oriol Zertuche - AI tools, Artificial Intelligence

Meta's latest hardware innovations at the Connect conference, featuring the highly-anticipated Meta AI. Meta has AI Studio. It's a platform for businesses to create their very own AI chatbots. These chatbots can work with Facebook, Instagram, and Messenger, making it easier for companies to connect with their customers using AI.

Get ready for an exhilarating dive into Meta’s latest hardware innovations at the Connect conference, featuring the highly-anticipated Meta AI. We’ve distilled the essential highlights for you. Keep an eye out for the freshest updates from Meta’s annual event.

Meta’s Expanding AI Chatbot Universe: From WhatsApp to Smart Glasses

Meta is making significant strides in the AI chatbot arena, introducing various AI-powered bots across its major social media platforms – WhatsApp, Instagram, and Messenger. And guess what? They’re not stopping there.

You’ll soon find these chatbots on Ray-Ban Meta smart glasses and Quest 3. These bots are powered by a ‘custom model,’ blending Meta’s Llama 2 language model with the latest in large language model (LLM) research.

But wait, there’s more! Meta has AI Studio. It’s a platform for businesses to create their very own AI chatbots. These chatbots can work with Facebook, Instagram, and Messenger, making it easier for companies to connect with their customers using AI.

Ultimate Multitasking Chatbot with Real-time Updates and Image Generation

Meta AI can assist in a range of tasks. It’s ready to help with anything from planning group trips to dropping knowledge bombs. And even if you need the latest info ASAP, it’s got real-time internet access, thanks to its partnership with Microsoft Bing. On top of that, Meta AI can create images just like OpenAI’s DALL-E 2 and Adobe’s Firefly.

Emu: Transforming Meta Chats with Innovative AI Stickers

Meta’s latest image generation model, Emu, brings exciting innovations, including generative AI stickers, soon to grace Meta’s messaging platforms. This feature empowers users to craft personalized AI stickers swiftly, spanning Meta’s suite of apps like WhatsApp, Messenger, Instagram, and Facebook Stories.

With Emu’s capabilities, users can easily create unique stickers, adding a touch of fun and creativity to their conversations across various Meta apps.

Meta’s AI Character Revolution

Meta has assembled an impressive lineup of 28 AI characters, each embodying distinct personalities, opinions, and interests modeled after cultural icons and influencers. Think Snoop Dogg and Tom Brady, but entirely AI-generated.

These virtual personalities cover everything from sports to music and social media. They are accessible for messaging on Instagram and WhatsApp.

But wait, there’s more excitement on the horizon! Initially launched in the US, these character-based AI bots are gearing up to introduce famous faces, including Bear Grylls, Chloe Kim, and Josh Richard.

Upcoming Improvements in Meta’s AI Knowledge

Meta’s AIs are still learning the ropes. Currently, its AIs are in the early stages of development. Except for Meta AI, Bru, and Perry, their knowledge is primarily derived from information available up to 2023. This means they might not have the latest updates.

However, Meta plans to boost their search capabilities in the coming months, just like it did with Meta AI. So, soon enough, you’ll get even more timely and up-to-date responses in your conversations.

Conclusion

As Meta unveils its AI-powered chatbots across platforms, it seems like a big step in improving user experiences. These innovations promise real-time information access and image generation. Emu’s image generation and the 28 AI characters add creative flair, shaping a promising AI landscape.

OpenAI Introduces GPT-3.5 Turbo-Instruct: A Powerful Leap Forward

Posted on September 25, 2023 by Oriol Zertuche - AI tools, Artificial Intelligence

OpenAI has announced that businesses can now fine-tune GPT-3.5 Turbo using their own data

OpenAI has once again raised the bar by introducing “GPT-3.5 Turbo-Instruct.” The efficiency of GPT-3.5 Turbo with chat optimization is what makes it unique. OpenAI’s move to replace existing models, like Instruct, text-ada-001, text-babbage-001, text-curie-001, and the text-davinci trio, with GPT-3.5 Turbo-Instruct, is a big step.

GPT-3.5 Turbo-Instruct is being considered not just a step forward but a leap into the future of AI technology! Let’s explore the key aspects of this exciting development.

Is GPT-3.5 Turbo Built on InstructGPT’s Legacy?

OpenAI hasn’t spilled all the beans by providing specific technical details or benchmark numbers for GPT-3.5 Turbo-Instruct. But it is inspired by its predecessor, InstructGPT.

Note that InstructGPT was a big deal in the AI arena. It was a major milestone in creating AI models that effectively follow instructions. As GPT-3.5 Turbo-Instruct is built on InstructGPT’s legacy, it will likely deliver even better performance and capabilities.

Key Enhancements

OpenAI has expressed that GPT-4, the successor to GPT-3.5, is designed to excel in following complex instructions and generating higher-quality content. What might excite you is that it’s not just a performance boost but faster, too.

Furthermore, while GPT-3.5 focused more on chat interactions, this new model, GPT-3.5-Turbo-Instruct, can answer questions and directly complete text. This specialization enhances its ability to provide precise and concise responses. So, if you have a task that demands accuracy and clarity above all else, you can rely on this model.

There’s more! GPT-3.5 Turbo-Instruct is cost-effective and still performs just as well as other GPT-3.5 models with 4K context windows. So, you get all the benefits of this advanced model without any increase in cost. This ensures a smooth transition from their existing models.

The big news? You won’t have to wait too long for another innovation – GPT-4 is set to be released later this year!

Use Cases of GPT-3.5 Turbo

GPT-3.5 Turbo-Instruct’s capabilities have opened up various possible practical applications:

Customer support to deliver accurate responses to customer queries
Content generation to craft high-quality, well-informed articles and reports
Data analysis to assist in data interpretation and insights
Educational tools to create interactive learning materials
Research assistance to speed up information retrieval
Programming assistance to generate code snippets and solutions
Medical diagnoses to assist healthcare professionals
Legal document review to efficiently analyze legal texts

A Need for Fine-Tuning

If you haven’t fine-tuned your AI models and have them working, you’ll need to do some re-tuning to align your models with GPT-3.5 Turbo-Instruct. It ensures that the fine-tuned models continue to perform the best with the latest advancements. Also, fine-tuning is currently available for GPT-3.5.

Conclusion

Built upon InstructGPT, OpenAI’s GPT-3.5 Turbo Instruct offers cost efficiency, performance, and better question-answering and text completion. As we look ahead to GPT-4, AI’s future holds even better quality, speed, and affordability. In a world where everything is getting “AI-ed,” OpenAI’s innovation makes it more accessible across various industries through GPT-3.5 Turbo-Instruct.

OpenAI’s DALL-E 3 AI Model for Marketing: What to Expect

Posted on September 23, 2023 by Oriol Zertuche - AI tools, Artificial Intelligence, Business, Marketing

DALL-E 3, developed by OpenAI, can generate highly detailed and realistic images from written prompts.

OpenAI has announced its latest version of the DALL-E generative AI visual art platform, DALL-E 3. The new version offers better capabilities and new features! So, the potential of this advanced tech to improve a brand’s visual identity and supercharge marketing strategies has gotten even better.

What is DALL-E 3?

DALL-E 3 is a newly developed model by OpenAI that can generate highly detailed and realistic images from written prompts. To do this, it assesses a broad image database and crafts relevant visuals with the help of the input text.

While the previous version, DALL-E 2, has impressive capabilities, it has some limitations, such as occasional spelling errors and quirky prompt responses. Crucially, it lacks the nuanced understanding of human designers, including:

understanding of target audiences
complexities of branding
awareness of competitive landscapes

However, according to OpenAI, the most recent version has substantially superior context understanding. It also has ample safety features to prevent lewd or hateful images. And what’s new? Well, that’s DALL-E 3’s integration with ChatGPT. The user can just ask the chatbot to create a detailed prompt, and the chatbot will create a paragraph for DALL-E 3 to follow. So, they don’t necessarily need to write their own prompts. But if users have particular suggestions for DALL-E, they can continue to use their own prompts.

This connection with the chatbot enables more designers to create AI art without requiring strong prompt-writing skills. Moreover, they now can choose not to allow some or all of their artwork to be used in training future generations of OpenAI text-to-image models.

Without creating prompts, designers can work effectively with DALL-E 3 in various ways. Here’s how:

Crafting Compelling Product Images

Visual appeal is essential in the online world. DALL-E 3 can significantly help designers by speeding up the ideation process and removing the need for costly photoshoots. They can either ask ChatGPT for prompts or input prompts like “A happy child jumping on a trampoline” and quickly get relevant images.

Sometimes, it isn’t easy to photograph certain products in their natural settings. In such cases, prompts like “my house floating on the sea” or “a person capturing images of an erupting volcano” can be creative starting points.

Enhancing Website Aesthetics

With attention spans reducing, a visually appealing website is necessary to get eyeballs. DALL-E 3 can help in the creation of banners and captivating images. This speeds up the design process. Moreover, using ChatGPT-generated keywords from text prompts in image descriptions can improve search engine optimization (SEO).

Elevating Social Media Presence

Engaging visuals on social media platforms can attract many likes and shares. DALL-E 3 can help create memes, captivating backgrounds, and product showcases. Posting these images on social media can get a lot of engagement.

Real-World Marketing

AI-generated images go beyond the digital world. Progressive companies have been integrating these images into their real-world marketing campaigns. This way, they’re making the best of AI’s contemporary appeal.

Precise Image Refinement

DALL-E 3 offers excellent editing capabilities. So, designers can tailor images to match the brand’s aesthetics. They can easily adjust colors, remove unwanted elements, or introduce new elements. DALL-E 3 works as an assistant designer and photo editor.

Conclusion

With its enhanced features, DALL-E 3 can better complement your creative team. It could be a valuable source of inspiration when creativity weakens. Whether your designers need mood board references, logo style comparisons, or fresh ideas, DALL-E 3 can quickly give visual stimuli.

Using AI-generated images as a catalyst for design, you streamline creative processes, improve visual appeal, and engage your audience more effectively. Working like a collaborative partner for designers, DALL-E 3 eases creative vision with efficiency. As AI continues to evolve, its role in marketing offers innovative avenues for expression and innovation.

OpenAI intends to release DALL-E 3 in stages but hasn’t specified a date for the free public version. The updated DALL-E 3 will first be available to ChatGPT Plus and ChatGPT Enterprise users in October. Afterward, it will be rolled out to research labs and its API service in the autumn.

EY’s $1.4 Billion Investment Fuels EY.ai Platform: All You Need to Know

Posted on September 22, 2023 by Oriol Zertuche - AI tools, Artificial Intelligence, Business, Business Intelligence

EY.ai is a unifying platform that helps clients to confidently and responsibly embrace AI. This tool can lead to amazing transformations within their organizations, helping businesses succeed in the AI-driven future.

Generative AI for business makes firms rethink how to integrate it into their existing systems, tasks, and operations. However, adopting AI goes beyond the technology challenges. So, backed by a huge $1.4 billion investment, Ernst & Young (EY) has announced the launch of EY.ai, a groundbreaking AI platform.

According to the IBM Global AI Adoption Index:

42% of companies are exploring AI potential within their organizations.
35% of companies worldwide are already using AI for business operations.

Click here to download the full IBM report.

Let’s see how EY pushes artificial intelligence forward, focusing on innovation and responsible adoption.

What Exactly is EY.ai?

EY.ai is a unifying platform that helps clients to confidently and responsibly embrace AI. This tool can lead to amazing transformations within their organizations, helping businesses succeed in the AI-driven future. It harmoniously combines the intelligence of humans and the potential of AI.

Click here to watch a glimpse!

What’s the Use of EY’s Artificial Intelligence Platform?

EY.ai helps clients use AI across various fields for profound organizational transformations. It uses advanced EY technology and AI capabilities thanks to EY’s broad experience in various fields:

strategy
transactions
transformation
risk
assurance
tax

So, EY.ai is a blend of cutting-edge technology and deep expertise across many industries, offering innovative solutions and insights. With a vast AI knowledge base backing it, this blend gets things done more efficiently. But beyond that, it sparks innovation and ethically adopts AI across a wide range of industries.

And what does that mean for the clients?

They can confidently implement AI, knowing they’re positively impacting society. This way, EY.ai can open up exciting possibilities for the future of business. EY has smoothly integrated AI into its in-house technologies.

Their primary focus is EY Fabric, which combines business knowledge, advanced technology, and networks to speed up the delivery of solutions. It serves a vast client base of 60,000 with over 1.5 million unique users. Also, the strategic acquisitions have strengthened their expertise in cloud computing and automation technologies.

How is EY Empowering Professionals with AI Knowledge?

EY has been making sure its team is up to speed with AI in the following ways:

Launched a pilot involving 4,200 tech-focused team members
Extensive AI, data, and analytics learning badges introduced in 2018
EY Tech MBA program started in 2020
Rolling out EY.ai EYQ, a secure, large language model
Plans to launch customized AI learning programs for its employees

For these programs, EY has a clear goal: to boost and broaden the AI know-how of EY professionals, all while keeping a keen eye on responsible AI practices. This way, it is really emphasizing helping their employees become AI-savvy, which is pretty impressive.

“As important as it is to educate the new sets of generations coming in, I also think it’s important to educate the existing workforce, so they can understand how to have AI serve them and their roles.”

—Sarah Aerni, Director of Data Science,Salesforce

Delivering Excellence in Client Service

EY’s transformative solutions are designed to make client service delivery convenient and more efficient:

EY.ai has excellent insights and an AI knowledge base at its disposal.
It helps EY’s employees guide companies through transformative results.
EY’s alliance ecosystem connects clients with the latest tech and infrastructure.
EY Fabric integrated with AI can be accessed by EY teams and 1.5 million users worldwide.

Diverse AI Solutions and Research Initiatives

In March, EY partnered with Microsoft to roll out a pilot tool – the Intelligent Payroll Chatbot. This chatbot is designed to tackle tricky employee payroll questions. This way, it aims to make the employee experience smoother than ever. And the best part? It’s expected to cut the employer’s workload by more than half!

Moreover, EY recently introduced 20 new Assurance technology capabilities across its global organization. For this, it incorporated AI on a vast scale. These AI capabilities use publicly available and EY-generated data. This data is integrated directly into the EY Assurance technology platform to allow assessing risks.

But wait, there’s more! EY Assurance is also introducing new AI features for:

predictive analytics
content search
summarization
document intelligence
financial statement tie-out procedures

Isn’t it like a technological evolution for EY, making their services more competent and efficient?

On top of that, EY is in active talks about a research partnership with the University of Southern California’s School of Advanced Computing. USC’s impressive $1 billion Frontier of Computing initiative has led to this exciting collaboration.

“The playing field is poised to become a lot more competitive, and businesses that don’t deploy AI and data to help them innovate in everything they do will be at a disadvantage.”

—Paul Daugherty, Chief Technology and Innovation Officer, Accenture

Wrap Up and Wait!

Ernst & Young’s EY.ai could be a pathbreaking innovation in AI for business. With a massive $1.4 billion invested into this project, EY is bringing together human know-how and advanced AI to help clients adopt AI responsibly. It’s tapping into their extensive experience and partnering with tech giants.

EY is also committed to upskilling its professionals. Plus, it’s seeking collaborative research initiatives. This shows its dedication to ethical AI. This way, EY.ai represents EY’s vision of a world where human creativity and AI innovation work hand in hand to enable transformation and responsible AI use.

Stay tuned for its ‘Face of the Future’ campaign, launching this October. Meanwhile, check out our industry-wide AI employee for business!

Google AI’s Creative Guidance Tool for YouTube Ads: A Complete Guide

Posted on September 22, 2023 by Oriol Zertuche - AI tools, Artificial Intelligence, Marketing

Creative Guidance is an AI tool launched by Google for YouTube ad optimization. It evaluates content, provides best-practice feedback, and notifies if your Google video ad lacks crucial information or key elements.

Meet the newest innovation in Google Ads: Creative Guidance, an AI-powered ad tool. This innovation is a golden opportunity for advertisers to reach more customers, improve ads, and grow businesses.

Food for thought: 47% of marketers rely on AI for ad targeting! In fact, 32% already use AI for business alongside marketing automation for paid ads.

Even consumers are on board with AI in marketing. According to a recent Capgemini survey, their attitudes toward AI for business are changing rapidly, with 62% of them comfortable with generative AI.

With such huge potential, companies globally are quick to jump into the AI race, and Google isn’t far behind. Let’s delve deeper into Google’s Creative Guidance launch and how it could redefine advertising.

What is Creative Guidance by Google AI?

Creative Guidance is an AI tool launched by Google for YouTube ad optimization. It evaluates content, provides best-practice feedback, and notifies if your Google video ad lacks crucial information or key elements.

Built into Google Ads, it checks your videos and gives you tips on how to make them perform better based on Google’s best practices and requirements.

Google has been an innovator in integrating AI for business into popular products, including Responsive Display Ads. Using its AI knowledge base, these AI-powered search ads can determine the right bids and the best queries to target for better conversion rates.

For instance, you can try different headlines and descriptions with responsive search ads. From keyword strategy to valuable insights, you can leverage Creative Guidance for video action campaigns that facilitate:

Creative elements
Visual storytelling
Actionable insights
Video discovery ads
High-impact changes
Auto-generated videos
Optimum user experience
AI-powered quality voiceovers

Key Features of Google AI’s Creative Guidance Ad Tool

Get best-practice assessments for all your visual assets with the Creative Guidance AI tool in Google Ads. Its main feature is about getting notified whenever you miss out on a key, data-backed creative best practice.

The key features help identify the missing creative attributes in your Google ads video, such as:

1. Brand Logo

Ensure a prominent brand logo appears within the first 5 seconds.

2. Video Duration

Stick to the ideal video length based on marketing and business goals.

3. Voiceover

Utilize a high-quality, human voiceover according to your advertising goal.

4. Aspect Ratio

Include horizontal (16:9), vertical (9:16), and square (1:1) video orientations in your ad group.

You can also get great voiceovers in 15 languages right from the asset library and even inside the video creation tool.

These suggestions are in the “Ideas to Try” section of Video Analytics below the retention curves or in the Recommendations tab.

Source

Soon, they will be available in Ads Creative Studio! Google plans to expand this feature gradually, incorporating additional elements.

How Does Creative Guidance Work in Google Ads?

Refer to the below snapshot for using Creative Guidance in Google Ads for your video advertisements:

What Can Creative Guidance Do for Smart Campaigns?

Using Creative Guidance in Google Ads, advertisers can take charge of their creative assets by tuning them across various viewing experiences for any YouTube campaign type.

Here’s why it matters for your Google video ad performance:

1. Effortless Assessment

Are you worried about missing crucial suggestions besides the standard ABCD best practice guide? With Creative Guidance, you can swiftly identify if your video ad misses any of the top creative best practices. It gives you a clear understanding of what parts you need to make better to improve your video ad’s performance. So, you can be confident that your ad is set for success.

2. Tailored Recommendations

You’ll receive personalized video ad optimization recommendations tailor-made for your specific needs. You can use these tips quickly, making it simpler than ever to improve and get the most out of your video ad.

3. AI-Powered Precision

With Creative Guidance’s AI capabilities, you can track your ad performance and make it work better in real time. Google’s AI accurately helps you get more sales and value from your budget.

4. Consumer-Centric Insights

You can use AI to blend and leverage your knowledge and Google’s insight about what customers like. This helps you stay ahead of changing trends and find your customers where they are, whether on popular channels like YouTube or through targeted searches. Creative Guidance makes sure you keep up with what your audience likes.

Creative Guidance helps you use data to make smart decisions that get the best outcomes for your video ad campaigns. It’s not just creativity; it’s being creative with data-backed precision.

The Future of Google AI’s Creative Guidance Tool

While it’s true that AI tools like Creative Guidance are rooted in existing content and may lack the ability to generate unique and stand-out creative pieces, there’s room for hope and improvement.

“As technology continues to advance, we envision AI becoming an essential creative partner for marketers, aiding in conceptualization, execution, and analysis. We look forward to building this new future with you.”

Nicky Rettke, the Vice President (Product Management) at YouTube Ads, in her blog on ‘How AI is reshaping the future of YouTube advertising.‘

These tools won’t replace the advertiser’s human creativity, but they’ve got even better at helping them. They can still expand their AI knowledge base and develop exciting ideas, which can help an advertiser make their own ideas even better.

While having AI think creatively all on its own might be far off, some fascinating things can happen when AI and human creativity team up. For now, know that your creative ideas are still unique and essential, and these helpful tools are becoming increasingly useful in enhancing your creativity.

Artificially Intelligent, Naturally Successful, with Cody AI

AI-powered marketing has just begun, with consumers and marketers favoring AI for business and improving their interactions with brands.

While a new Google Ads user experience will be out in 2024, check out our industry-wide AI employee for business!

Discord AI Integration

Posted on July 10, 2023 by Om Kamath - AI tools, Artificial Intelligence, Integration

Setting up Cody for Discord. Game On!

As we continually aim to enhance user experience, we’re thrilled to announce another monumental addition to our arsenal of features: a smooth and seamless integration of Cody AI for Discord. Recognized as one of the most anticipated integrations, we’re taking your Discord servers to the next level. Whether you’re seeking to fuel passionate game discussions, access scholarly resources for homework, or simply have interactive engagements, Cody AI is your dedicated assistant.

How to Add Cody AI to Your Discord Server:

To invite the bot to your server, use this link, or you can visit the integrations section in Cody AI Settings.
Sign in to your Discord account.
Select the server where you want to add the Cody bot.
Set the API Key by using the /set-cody-token command in any text channel. The Cody AI Token can be set by the server administrators only. If you need assistance in obtaining the API Key, refer to this article.
Assign a bot to a text channel by using the /assign-bot command. You can use this command for different channels to set different bots for each channel.
To ask questions to your bot, simply type @Cody followed by your question. Cody AI will create a new thread in the channel to reply to your question. All the messages in that thread will be considered as Chat History. If you want to start a new conversation, exit the thread and mention @Cody again.

Your Opinion Matters

We’ve always been fueled by user feedback. Your insights and experiences are our guiding light. As you navigate through the Cody-Discord integration, we invite you to share your thoughts and suggestions. Connect with us on our very own Discord Server or reach out to us through the Get Help button within Cody AI’s web app. Your journey with Cody on Discord matters to us, and we’re eager to make it as enriching as possible. For more integrations read about our new ai Zapier integration.