MaaS AI Copilot
A brand compliance checker for every campaign.
A brand compliance checker answers brand questions and scores ads, posts and emails against your guidelines and claims rules before they go live, then suggests fixes. In MaaS AI Copilot, Cody runs the checks and your team keeps the final approval. Marketing teams use it to publish faster without off-brand work.
Questions
It answers brand questions.
Logo on a dark photo? Which green? Cody answers from your brand guidelines in seconds.
Sources
With the page from your guidelines.
One click opens the guidelines at the rule it used.
Check
It checks work before it goes live.
Ask for a check and get a brand score, with each rule it passed or failed.
Fixes
It suggests the fix.
Cody rewrites what failed so it passes, and keeps the offer intact.
Claims
It knows your claims rules.
Words like “eco-friendly” need proof. Cody checks claims against your rules and suggests approved wording.
In practice
What it handles
Requests people really make, and what Cody does with each one.
Can we use the logo on a dark photo?
Answers with a sourceAnswers from the guidelines, with the page
Which green is our primary color?
Answers with a sourceGives the color values from the guidelines
Check this ad before it goes live
Takes the next stepScores it and lists what passes and fails
Rewrite the headline so it passes
Takes the next stepSuggests options that follow the rules
Can we call this chair eco-friendly?
Answers with a sourceChecks your claims rules and product information
Do we need a disclaimer on this offer?
Answers with a sourceAnswers from your legal rules
Is this photo on brand?
Answers with a sourceChecks it against your photography guidance
Approve it for publishing
Hands off to a personLeaves the final approval to your team
Behind the work
Your rules, checked on every piece.
Cody answers brand questions and checks work against the rules you add. Your team keeps the final say.
Brand rules4 sources- Fernhill brand guidelines.pdf40 pagesSynced
- Claims and legal rules.pdf8 pagesSynced
- Product materials212 productsLive
- Approved logos and colorsBrand kitSynced
Cody in your workspaceSettingsCody · Brand checks
Instructions
Check every piece against the brand guidelines and claims rules before it’s published. Score it, list what passes and fails, and suggest fixes. Never approve unproven claims.
- Checks
- Logo, colors, voice, claims and offer terms
- Score
- Out of 100, rule by rule
- Approval
- Your team, before publishing
Setup
How to set it up
MaaS AI Copilot comes with MaaS, CodeSM’s marketing service. Most brands start by adding their guidelines and claims rules.
- 1
Talk to MaaS
Tell the team what you need help with: creative, brand checks, reporting or all three.
- 2
Bring your brand and accounts
Your guidelines, voice guide and past work, plus the ad and analytics accounts you report on.
- 3
Ask Cody in your workspace
Cody answers from your brand and your results, and hands production to your MaaS experts.
Results
What to measure
The numbers that show whether it’s working for this team.
- Work checked before launch
- Pieces scored before they go live.
- Issues caught
- Claims, logo and offer problems found before customers see them.
- Review time
- Hours your team saves on brand reviews.
FAQ
Common questions
What is MaaS AI Copilot?
It’s the AI side of MaaS, CodeSM’s marketing-as-a-service. Cody works in your MaaS workspace, trained on your brand, and a team of MaaS specialists produces and reviews the work with you.
What does the brand check cover?
The rules you add: logo use, colors, voice, claims and offer terms. Each check lists what passed and what failed.
Does it approve work on its own?
No. Cody flags issues and suggests fixes, and your team approves before anything is published.
Can it check claims?
Yes, against the claims rules and product information you add. Words that need proof are flagged, with approved alternatives.
MaaS AI Copilot
Start with MaaS.
MaaS AI Copilot comes with MaaS, CodeSM’s marketing service: Cody does the first drafts and checks, and a team of specialists produces the work.