Cody Convert

A car dealership chatbot that books test drives.

A car dealership chatbot helps shoppers who are comparing vehicles. It asks what they need, shows the matching vehicles on your lot, answers questions about specs and stock from your inventory pages and books the test drive. Dealers use Cody Convert to turn browsing into appointments.

Get started with Convert Talk to our team

Signals
It notices shoppers comparing vehicles.
A paid search for hybrid SUVs, three vehicles compared, the payment calculator opened. Convert opens when a shopper is close to choosing.
Opener
It offers to compare for them.
The opener names the vehicles they’re looking at and offers what shoppers want next: a comparison, stock or a test drive.
Match
It matches the vehicle to their needs.
One question about what matters most, then the vehicles on the lot that fit, with prices and the details that matter.
Answers
It answers from your inventory.
Towing, seating, mileage: Convert answers from the vehicle’s own page and specs, with the sources shown.
Book
It books the test drive.
The shopper picks a time and leaves a phone number in the conversation. Your sales team gets the lead with the vehicle and the stock number.

New inventory · Summit Motors

Summit MotorsBook a test drive

New Vela inventory

On the lot at Summit Motors and ready for a test drive.

2 of 38 vehicles match

In stock

2026 Vela Terra Hybrid AWDDeep Slate · 12 mi · Stock #T4821$41,850

In stock

2026 Vela Corsa Hybrid SEPearl White · 8 mi · Stock #C3307$31,420

Which one fits my family?Is the Terra in stock?Book a test drive

Comparing the Terra and the Corsa? I can tell you what’s on the lot, compare them for you or set up a test drive.

Signals

It notices shoppers comparing vehicles.

A paid search for hybrid SUVs, three vehicles compared, the payment calculator opened. Convert opens when a shopper is close to choosing.

Opener

It offers to compare for them.

The opener names the vehicles they’re looking at and offers what shoppers want next: a comparison, stock or a test drive.

Match

It matches the vehicle to their needs.

One question about what matters most, then the vehicles on the lot that fit, with prices and the details that matter.

Answers

It answers from your inventory.

Towing, seating, mileage: Convert answers from the vehicle’s own page and specs, with the sources shown.

Book

It books the test drive.

The shopper picks a time and leaves a phone number in the conversation. Your sales team gets the lead with the vehicle and the stock number.

In practice

What it handles

Requests people really make, and what Convert does with each one.

We need room for five and gear
Takes the next stepShows the vehicles on the lot that fit, as cards
Can the Terra tow a small camper?
Answers with a sourceAnswers from the vehicle’s specs, with the source
Is the Terra still in stock?
Answers with a sourceAnswers from the vehicle page and stock number
Can I test drive it after work?
Takes the next stepOffers times and books the test drive in the chat
Do you take trade-ins?
Answers with a sourceAnswers from your trade-in page, or says it isn’t covered
When is the service department open?
Answers with a sourceAnswers from your service page
What would my payment be?
Hands off to a personPasses financing questions to your finance team
Is the price negotiable?
Hands off to a personPasses pricing questions to a salesperson

Behind the conversation

You set the rules. Convert shows what works.

Every opener comes from a rule you control, and every conversation feeds the numbers you improve with.

Playbook ruleActive

Shopper comparing vehicles

When all of these are true

Page	contains	/inventory
UTM source	equals	google
Visitor	is	Returning
Time on page	at least	45 seconds

Then

Opener: Offer to compare the vehicles they viewed
Quick starters: Which one fits my family?; Is the Terra in stock?; Book a test drive

FrequencyOnce per session

Rules combine signals such as page, campaign, return visits and time on page, then decide what Convert says and offers.

InsightsLast 30 days

Content cards by click-through

Vela Terra Hybrid9.8%
Vela Corsa Hybrid7.2%
Trade-in estimate5.1%

What shoppers ask

Do you take trade-ins?22
Is the price negotiable?15
Can you deliver it?6

Suggested by Convert

Add your trade-in process to the inventory pages.

See which vehicles and offers shoppers open, which questions your pages leave open and what Convert suggests adding.

Setup

How to set it up

Convert works from your vehicle pages and dealership policies. Most dealers start on new and used inventory, where shoppers compare.

1
Connect your website
Convert learns the products, pricing and policies on the pages you approve.
2
Set your playbook
Choose when it speaks and what it offers, or approve the rules it suggests.
3
Add one script
Convert goes live on your site and starts making the first move.

Results

What to measure

The numbers that show whether it’s working for this team.

Test drives booked: Booked in the chat, by vehicle and source.
Leads by vehicle: Which vehicles get shoppers talking.
Show rate: Booked test drives that take place.
Open questions: What shoppers ask that your pages don’t answer.

FAQ

Common questions

Does it know which vehicles are in stock?

It answers from your inventory pages. When a vehicle page shows a stock number and status, Convert quotes it, and it doesn’t guess about vehicles that aren’t listed.

Will it negotiate prices?

No. It quotes the prices on your site and passes pricing and financing questions to your team.

How do leads reach the sales floor?

Each lead arrives with the vehicle, the stock number, what the shopper needs and the test drive time.

Can it answer service questions too?

Yes, from your service pages: hours, booking and common questions. Rules can give service visitors their own opener.

How is Convert priced?

By engaged conversations: visits where Convert opens and holds a conversation. Growth includes 300 a month, Scale includes 1,000, and Enterprise volume is custom.